Buffy Close is a new WAHM. In fact, she just started working at home this month and already has three orders for her super-duper looking diaper bags. Heck, I’m hoping I’ll have need of one in the coming year…or that she branches out with other bag designs!!
What made you want to be a WAHM?
Mornings. When I was working full time I would have to be up before 5 am in order to get myself and my kids ready to go. I was at work from 6am-6pm and I was exhausted. There was never enough sleep and if my kids had a bad night, it meant going to work on sometimes as little as 2 hours of sleep. I loved the idea of being to set my own hours. In my area the cost of childcare is high. With three kids it would cost more than what I was making to work full time. Financially it just didn’t make sense.
What do you do?
I design and sew diaper bags. I don’t have online ordering yet, but my information can be found on my blog - www.buffybopeep.blogspot.com. I also have a Facebook group under Buffy Bo Peep.
While my focus right now is on diaper bags, I have several other designs in the works for purses, backpacks and other baby gear.
What struggles have you encountered make other plans for childcare.as a WAHM?
At the moment I do not use childcare. That may change in the summer, depending on how business goes. My kids are four, two and 10 months. The oldest two are pretty good at playing while I work and the baby is content to play in her bouncer or on the floor. I generally only work for an hour or two at a shot. My workspace is in our dining room, which has a sliding door out to the back yard. I can send the oldest kids outside to play and keep an eye on them while I work. During nap times I do my research and networking. Some days it just doesn’t work and I have to set work aside. That’s what I love about my job. I can be totally flexible and I don’t feel like I have to put my family aside in order to do my work. If I fall behind and have a deadline coming up, I just wait until the kids are in bed to finish my work. There are some late nights, but I knew that would be part of the package.
Do you have a support network in place?
My husband has been very supportive! He has never complained about housework falling behind and he understand my frequent fabric store trips. I have a part time job at a coffee shop in the evenings and he is home then to take care of the kids and put them to bed. My friends are the ones who convinced me to do this and they have been wonderful, giving me lots of word-of- mouth advertising! My parents are an hour away, but occasionally my mom comes in to give us a date night. We also have family members living a few blocks away that will look after the kids for a couple hours if I need a break.
What has been your best experience as a WAHM so far?
At this point it would be having the chance to use my creative side in a business setting. I need to be creative. When I stop being creative I get restless and cranky.
Why / How did you pick your particular niche?
I didn’t start sewing seriously until about a year ago but I’ve known how since the eighth grade.
When I was expecting my third child, I had a hard time finding diaper bags that suited my needs. I can’t breastfeed, so I needed something that would carry diapers and supplies for three kids, plus bottles and sippy cups. Everything I found was designed for one baby. Often the puoches that were meant to hold bottles would be too big and I ended up with formula leaking all over the contents of my bag. I finally decided to make my own bag, customizing it to my needs. When a friend complained to me one day that she couldn’t find a diaper bag that would hold everything for her three kids, I offered to make her one as well. That was where it all started. I recieved a few more requests, and decided at that point to try my own business.
Describe your ideal customer:
I have two ideals. First, the customer who knows exactly what they want, and doesn’t ask me to change my design halfway through the process. When I have to do that, it costs me time and money. Second, the customer who chooses their fabrics, but let’s me go crazy with the design. I think it is a great compliment!
How do you choose your fabrics?
I go to the fabric store a couple times a week to look at new prints and get ideas. I also spend a lot of time researching current and future fabric trends. I study fashion and pay attention to what my customer base likes. I prefer to use 100% cotton, for ease of care. I’m very big on making my bags as “easy” as possible. Nothing complicated. The fact that I can throw my bag in the wash with everything else is great! Raising kids is hard enough - why make it harder with gear that is complicated?
How long does it take to complete a bag?
Right now about 2 days. I use one day to wash, iron and cut fabric. The second day I sew it together. I have no idea how many actual hours it takes, since I work around kids, meals and naps.
What are your goals for your business in the near?
My goal for the month of May was to sell 5-6 bags. In the first week I recieved three requests, so I think I’m doing pretty good. In the next few months I want to expand my designs and offer other baby goods. The hard part with that is my own goal of being original. If I have an idea, I spend a lot of time searching for it on the web to make sure no one else had that idea already. I’m not expecting this to be a big money maker right now, but I would love to be able to quit my part time job and do this full time instead. I’m working on setting up online ordering with Etsy.com. I’m also thinking about approaching a few boutiques here. We’ll see - depends on how much I can sew! There are only so many hours in the day. My “big dream” is to have a full time nanny while I work from home. That way I can focus on my business but have the flexability to be with my kids when I want to as well.
If I had to give another WAHM advice, I would say “It’ll get there.” A fully functioning home business does not happen overnight and there is a lot of work involved. I often feel like all I do right now is work, but I love my work. I also love my kids, and being able to combine the two is wonderful.